He holds a degree in Business Administration from the University of São Paulo (2000), a specialization in Marketing from ESPM (2003), a Master's Degree in Business Administration from the Getulio Vargas Foundation - SP (2007) and a doctorate in Business Administration from the Getulio Vargas Foundation (2014) in the line of Marketing Strategies research. He is a Professor at FGV EAESP and ESPM - SP. He is a Marketing, Digital Marketing and MBA post-graduation courses coordinator at the Álvares Penteado School of Commerce Foundation (FECAP), Retail Marketing and Marketing Management at the SENAC University Center. He is also a representative of FECAP at ANAMBA. He is an Invited Professor at FIPECAFI and FIA Post Graduation courses in the areas of Business Strategy and Marketing. He is a Senior Consultant at Marco Brasil Marketing Consulting. He has experience in the area of Administration, with emphasis in Marketing and Business Strategy. Currently, he is studying Marketing, Retail and Trade Marketing Metrics. 

Articles: 

De Campos Junior, H., Lourenço, C.E., Mellão, J.M., Lombardi, V. P. V., Cesar, E. F. Gamification Framework Applied to Organizational Processes. Revista de Administração Mackenzie, v. 25, n. 1, p. 1-32, 2024.

GUERRAZZI, L. A. C.; BRANDAO, M. M.; CAMPOS JUNIOR, Henrique de; LOURENÇO, C. E. Pesquisa em Marketing e Estratégia nos Principais Periódicos Internacionais: Um Estudo Bibliométrico sobre Publicações no Século XXI. Revista Iberoamericana de Estratégia, v. 14, p. 7-27, 2015.

LOURENÇO, C. E.; CAMPOS JUNIOR, Henrique de. O que é uma Marca? Ampliando o Rigor Teórico na Definição do Conceito. BrandTrends Journal, v. 09, p. 87, 2015.

Book chapter: 

CAMPOS JUNIOR, Henrique de; FONTENELLE, Isleide Arruda. Indústria do Entretenimento Móvel (IEM): Desafios na Formação de um Canal de Distribuição. In: Thomaz Wood Jr.; Pedro Fernando Bendassolli; Charles Kirschbaum; Miguel Pina e Cunha. (Org.). Indústrias Criativas no Brasil. 1ed.São Paulo: Editora Atlas, 2009, v. 01, p.-.